During the COVID-19 lockdown NCSOFT and Harmonix asked us to help launch their new game, Fuser. The challenge was to launch the game without the typical live events the industry relied on. We turned everyone into a DJ by creating a website where users answered questions to help them determine their DJ persona and enter a chance to participate in a live event with Diplo on Twitch. In the live event, Diplo battled contestants in the game for a chance to win clout on Twitch.