Using deepfake, the “Dalí Lives” experience uses machine learning to put a likeness of Dalí’s face on a target actor, resulting in an uncanny resurrection of the mustachioed master. For the first time visitors were able to interact with an engaging life-like Salvador Dalí on a series of screens throughout the Salvador Dalí Museum. This project was created entirely in-house at GS&P Labs.
Cannes Lions Silver — Digital Craft: AI Storytelling
Cannes Lions Silver — Design: Digital Installations & Events